BIG
BOY
Branding, Web Design, Art Direction, Illustration, Content Creation, Social Media
Introducing BIG BOY! BIG BOY is a movement created to celebrate centering men’s mental health and to deconstruct concepts of masculinity. Through illustration, I highlight how masculinity becomes a barrier to self-expression and negatively impacts mental health. The BIG BOY collection currently includes four t-shirts. With any purchase, a personalized bag, business card and stickers are included.